标准英文商业书信2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载

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Preface to the first edition第一版序1

Unit1 Techniques of business letter writing第一单元 商业书信写作技巧1

Preface to the fourth edition第四版序3

1．Introducing the business letter第一章 商业书信介绍4

The letterhead信头4

Mechanical details技术上的细节5

Continuation pages书信的后续页16

Addressing envelopes书写信封18

2．Getting the message across第二章 阐明信文19

Rules of good writing良好的写作规则19

Opening or introduction起首或介绍27

3．Structuring the body of the letter第三章 书信的主体结构27

Middle section（details）中间部分（细节）28

Future action（or response）未来行动（或回应）29

Closing section结尾部分29

Unit2 Routine business letters第二单元 例行商业书信33

4．Enquiries and replies第四章 询问与答复34

Requests for catalogues and price lists索取目录和价目表35

General enquiries and replies一般询问与回复42

Requests for goods on approval不合即退还货物的请求52

Visits by travellers推销员造访56

Requests for concessions特许权的要求58

Useful expressions实用的词句64

Glossary辞汇66

Terminology术语67

5．Quotations，estimates and tenders第五章 报价、估价和投标67

Routine quotations例行报价69

Quotations subject to conditions of acceptance附有接受条件的报价73

Tabulated quotations表格式的报价78

Estimates and specifications估价和详细说明80

Tenders投标87

Quotations not accepted or amended未被接受或被修改的报价91

Follow-up letters追踪函94

Useful expressions实用的词句97

Glossary辞汇99

Placing orders订货100

6．Orders and their fulfilment第六章 订货及其履行100

Routine orders固定订单102

Acknowledging orders回复订单106

Declining orders谢绝订单111

Suppliers counter-offers供应商的折衷建议115

Packing and despatch包装和运送119

Useful expressions实用的词句125

Glossary辞汇126

7．Invoicing and settlement of accounts第七章 发票及清偿帐款128

Invoices and adjustments发票及调整128

Pro forma invoices形式发票129

Debit and credit notes收款单和付款单131

Statements of account帐单140

Varying the terms of payment付款条件的更改145

Methods of payment付款方式151

Useful expressions实用的词句160

Glossary辞汇162

8．Letters requesting payment第八章 请求付款的信件163

Tone语气163

Late payments延迟付款164

Collection letters收帐信件166

First applications for payment第一次请求付款167

Second applications letters第二次请求付款的信件173

Third applications letters第三次请求付款的信件175

Final collection letters最后一封收帐信件179

Useful expressions实用的词句181

Glossary辞汇184

9．Complaints and adjustments第九章 投拆与善后185

Handling complaints处理投拆185

Complaints concerning goods有关货物的投诉187

Complaints concerning delivery关于运送的投诉197

Cancelling orders取消订货220

Useful expressions实用的词句226

Glossary辞汇228

Reasons for credit赊帐的理由229

10．Credit and status enquiries第十章 赊帐与现况调查229

Disadvantages of credit赊帐的缺点230

Requests for credit请求赊帐230

Business references商业保证人237

Status enquiries现况调查242

Replies to status enquiries对于现况询问的回复247

Useful expressions实用的词句253

Glossary辞汇256

11．A typical business transaction（correspondence and documents）第十一章 典型的商业交易范例（书信和文件）257

Request for quotation请求报价257

Supplier s quotation供应商的报价259

Request for permission to quote company as reference请求同意做报价公司要求的商业保证人261

Permission granted准许同意263

Order订单264

Supplier s acknowledgement供应商的回复267

Advice note通知单268

Consignment note托运单269

Delivery note交运单270

Invoice发票270

Debit and credit notes收款单及付款单276

Statement of account帐目决算表281

Payment付款283

Receipt收据285

Unit3 Special business letters第三单元 特殊商业书信286

General goodwill letters一般友好关系的信件287

12．Goodwill letters第十二章 友好关系的信件287

Letters in which tone is particularly important语气特别重要的信件292

Letters of thanks道谢信299

Letters of congratulation道贺的信件303

Letters of condolence and sympathy悼唁信306

13．Circular letters第十三章 通告信函314

Circulars announcing changes in business organisation公告商业组织机构的变更316

Circulars announcing changes in business partnerships公告商业合伙人的变更321

Glossary辞汇324

14．Sales letters and voluntary offers第十四章 推销信和志愿性的提供326

Sales letters推销信326

Elements of the sales letters推销信的要素326

Specimen sales letters推销信范例332

Voluntary offers志愿性的提供344

Useful expressions实用的词句349

Glossary辞汇350

15．Personnel第十五章 人事351

Letters of application申请信函351

References（favourable）保证人（对申请者有利的咨询）367

References（unfavourable）保证人（对申请者不利的咨询）378

Interview letters面试信函380

Offers of appointment聘任382

Termination of employment雇用终止387

Testimonials推荐函391

Sundry personnel matters人事上的琐事395

Useful expressions实用的词句400

Glossary辞汇406

16．Travel and hotels第十六章 旅游与住宿407

Passports护照407

Visas签证409

Travel by air/sea搭乘飞机或轮船412

Hotel accommodation预订住宿旅馆420

Holiday accommodation度假订房428

Useful expressions实用的词句435

Glossary辞汇436

17．Miscellaneous letters第十七章 杂类信函437

Unit4 Classified business letters第四单元 分类商业书信448

18．Agencies第十八章 代理商449

Finding an agent寻找代理商450

Applications for agencies申请担任代理商451

Offers of agencies代理商的提供467

Formal agency agreements正式代理商的合约473

Appointing an agent-typical procedure任命代理商——典型的程序479

Correspondence with agents与代理商通信489

Useful expressions实用的词句501

Glossary辞汇503

19．International trade第十九章 国际贸易504

Commission agents委托代理商505

Import/export flow chart进口、出口操作程序图505

Goods on consignment寄售货物511

Indents订货单516

Bills of lading提单521

Import documentation and procedure进口的单据和手续522

Bonded warehouses保税仓库527

Useful expressions实用的词句528

Glossary辞汇530

20．Banking（home business）第二十章 银行业务（国内贸易）531

Kinds of bank account银行帐户的种类531

Current accounts活期存款帐户534

Correspondence with banks与银行信件往来534

Bank loans and overdrafts银行贷款与透支542

Credit cards信用卡549

Useful expressions实用的词句551

Glossary辞汇553

21．Banking（international business）第二十一章 银行业务（国际贸易）554

Banker s drafts银行汇票555

Banker s transfers（mail，telex and telegraphic transfers）银行转拨（信汇、交换电报、电汇）556

Bills of exchange汇票557

Documentary bills跟单汇票567

Banker s commercial credits银行商业信用状574

Useful expressions实用的词句585

Glossary辞汇589

22．Transport第二十二章 运输590

Carriage by sea海运590

Carriage by air航空运输601

Carriage by road公路运输604

Carriage by rail铁路运输608

Useful expressions实用的词句612

Glossary辞汇613

23．Insurance第二十三章 保险615

The insurance contract保险契约616

Insurance brokers保险经纪人622

Insurance premiums保险费624

Householders policies住家综合保险625

Holiday insurance假期保险631

Fidelity insurance忠诚保险633

Temporary cover暂时投保634

Claims索赔636

Marine insurance海上保险648

Floating and open-cover policies流动和预定保单652

Average海损658

Motor insurance汽车保险659

Useful expressions实用的词句660

Glossary辞汇663

Appendix Assignments in practical letter-writing附录 实用书信写作课后练习665